“Lack of planning on your part does not constitute an emergency on my part.”

ranton/

Seriously. What is wrong with people today? I am very, very good at my job, but I failed Clairvoyant 101 and Telephathic 101. COMMUNICATE. Also, do your job well so I can do mine well and the whole will be better for it.

That is all

/rantoff

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I absolutely find inspiration in Madonna and MC Hammer. Weird choices, you say? Perhaps.

Madonna is a shining example of a fearless life of reinvention and constant self awareness. I love how throughout the decades she has not shied away from any mistake, or tried to deny the fundamental fact that people change. Her constant, fearless remaking of herself in every stage of her life, in a very public way, while also embracing her past, is an excellent metaphor for this new era where everyone can expect to live a public life. She is who she is, “warts” and all, and is a consummate businesswoman as well.

I admire MC Hammer for a similar ability to reinvent himself. He has used technology and a drive to help others and to educate to turn his life around. If you aren’t following him on Twitter or visiting his web site DanceJam (or even better, going to hear him speak), you are missing some excellent pointers on how to recover from financial ruin, build a strong family and a thriving career. He’s proven that in spite of his initial faltering, he is much more than a pair of shiny pants and a few slick moves.

Who are your unlikely inspirations?

Someone asked me to tell them how Twitter could be used in business after my article on Profy about the fear of social media in business the other day.

The answer I gave them was much more comprehensive, but here is a snapshot of some of the key points for you all:

Use it to TwitPitch your company to Stowe Boyd and others like him

Use it to create a TwitterResume you can then send to people who post job links on twitter (don’t just spam it! wait to be asked!). My TwitRes is here

Savvy CEOs are using it for micro negiotiations

People like Gary Vaynerchuk are using it to bring an old world business into the technological age, and companies like Zappos are using it to make their brand more human.

If all of that makes you feel lost, you can also hire someone, like me, to help you figure it out and make your presence in social media work.

How is your business using Twitter and other social media like Pownce, Jaiku, FaceBook and others?

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